Serap Geyik has specialized in accounting and payroll based on her extensive experience and expertise. She has held a Certified Public Accountant (CPA) license since 2010 and possesses in-depth knowledge and experience in a wide range of areas including general and cost accounting, payroll processes within human resources, financial analysis, budgeting and management reporting, tax declarations, export and investment incentives, as well as software development and process management through collaboration with IT departments.

After completing her undergraduate education in 2006, she worked in the accounting, finance, and reporting departments of both local and international companies operating in sectors such as manufacturing, tourism, software, design, and retail.

In 2014, she established the Outsourcing Services [Accounting-Payroll] department at NAZALI under the title of CPA. With the development of her department, she also took on responsibilities in NAZALI’s journey towards institutionalization and brand building. Additionally, she founded the Incentives Department, where she provided consultancy services particularly in Investment Incentives, Export, Tourism, and Service Sector Incentives, contributing to the development of flagship projects. After expanding the department, she handed over the role to a successor.

Since 2022, she has continued her role as a Partner. She is currently advancing Accounting and Payroll services and managing our software project focused on Human Resources and Payroll, developed as part of our digital transformation efforts.

In addition to numerous seminars and professional training programs, Serap Geyik holds certifications in areas such as Leadership and Coaching, Professional Representation, Customer Relations, and Personal Branding.